Asif Sheikh the founder and CEO of one of the largest digitized video archives and production hubs on the African continent, Africa 24 Media, has a great passion for Africa and its people and is on a mission to showcase the continent and all its hidden beauty to the rest of the world. As a seasoned leader of the media industry, he prides himself in positively changing mindsets and delivering diversity in the way that the African story is told to a global audience. With Africa 24 Media’s recent launch of the continent’s first all-factual Video-on-Demand platform, Yebo.live, Mr Sheikh is confident that the VoD service is the new guide of Africa through stories.