Partnerships > Projects > Ford Foundation Work ReImagined
Ford Foundation Work ReImagined.
Africa’s workforce is rapidly adapting to the digital age, with outsourcing from Global North companies fuelling the rise of remote work, freelancing, and gig-based employment. However, while these opportunities promise economic inclusion, they also come with significant challenges: low wages, job insecurity, and exploitation by international corporations. Work Reimagined, a partnership with Ford Foundation, is working with journalists, podcasters, and content creators who want to impact how Africa’s workforce is adapting to create compelling stories and produce engaging content about the future of work in Africa to spark conversation and drive change towards a for a more inclusive, fair, and sustainable future of work in Africa.
Dr. Helminah Randriamananoro
Senegal
Dr. Helminah Randriamananoro a Malagasy physician, virtual assistant, and digital content creator. Her project, Travail, mais à quel prix? /Work, but at what cost? highlights the realities of independent work. “This grant represents far more than just financial support; it is a concrete transformational lever for my work. It will allow me to acquire essential professional equipment to produce higher-quality content, and it validates my commitment and my journey as an African woman who transformed challenges into opportunities through remote work.”
Kaoutar Ouizgane
Morocco
Kaoutar Ouizgane is a climate journalist and film researcher passionate about promoting cultural and artistic heritage. Her documentary follows women working in traditional crafts in Ouarzazate as they use the digital economy to reshape. This grant is a valuable opportunity to fund filming, production and post-production, and to strengthen the impact of my work on the intended audience.”
Heriniaina Raoelison
Madagascar
Heriniaina Raoelison is an economic journalist and president of Arisera. Her project, The Gig Economy as Pharmakon, is an investigative feature examining the gig economy as a pharmakon: both a remedy and a poison in the development of African countries, particularly Madagascar. “This is a tangible boost for my communications projects aimed at empowering communities directly affected by shifts in work in the digital age. Knowing that others share these concerns about stereotypes surrounding Africa’s development is also a powerful additional motivation.”
Zanta Nkumane
United Kingdom
Zanta Nkumane is a writer, editor and journalist working on Rewired, a digital storytelling series that examines the intersection of AI, labour, and policy, highlighting how governments, regulators, and industry actors influence technology adoption and workers’ experiences. “This grant provides the means to connect directly with people whose experiences are rarely documented like workers navigating gig platforms, creatives experimenting with AI tools, and policymakers negotiating the frameworks that shape their livelihoods.”
Kofoworola Odozi
Nigeria
Kofoworola Odozi is a Nigerian writer, editor, and media professional whose work sits at the intersection of storytelling, design, and data. Her project, The Struggle to Scale – Work Without Walls, combines a long-form investigative feature and podcast series to highlight the disconnect between the promise of digital work and its harsh realities for Africa’s youth. “The grant’s value lies not only in enabling high-quality research, storytelling, and production, but also in amplifying voices that are often overlooked in mainstream narratives about Africa’s workforce.”
Joel Komlan Senam Hevi
Togo
Journalist and entrepreneur Hevi Joel Komlan Senam is a bridge-builder of stories. Through his platform, Culture On The MOove, he connects African creatives to opportunities across the continent and beyond. His podcast Hors Script will document and highlight the journeys of young creative workers in Togo, Benin and Burkina Faso. “This grant first and foremost represents validation. It is the opportunity to launch a pilot project, Hors Script (led by Culture On The MOove), a travelling podcast that will meet creatives and entrepreneurs across the continent and in the diaspora. The project will document their resilience, challenges, and successes.”
Nahadjenin Seleho
Germany
Nahadjenin Seleho is a content creator and journalist. She’s the founder of the Le Journal de Nahadjenin blog. Her project, Travelers sans Frontières/Workers Without Borders documents the journeys of young Africans engaged in remote work—including freelancers, remote employees, and digital platform workers. “This grant is an opportunity for me to achieve my ambition of changing the perception of Africa by showcasing a youth that is connected, creative, and resolutely future-oriented. It provides the resources needed to produce and distribute high-quality content capable of reaching a wide audience across Africa and the diaspora.”
Josiane Kouagheu
Cameroon
Josiane Kouagheu is a journalist, writer, painter, poet, photographer, and founder of Agripreneurs d’Afrique, a media platform dedicated to agriculture, the environment, science, and rural life. She’s producing a series of articles and short videos about young people working in rural areas. “This grant will allow me to work on a theme that forms a core pillar of Agripreneurs d’Afrique: telling, without filters, the stories of young farmers living in rural areas who, despite significant challenges, continue to fight, persevere, and build their futures.”
Tilda Mwai
Dubai
Tilda Mwai is the founder and host of Sunset Memos. She’s producing the Women Sector Series that aims to shift perceptions of Africa by portraying the full picture of women at work by documenting their multi-faceted realities and economic contributions. “This grant signals that the work we are doing is important and that the stories we are amplifying are being seen. It reassures both the podcast team and our community of listeners that Sunset Memos is more than a passion project and is a recognized platform with value.”
Dennis Ngango
South Africa
DEFINING is a digital storytelling platform on a mission to unlock the potential of Africa’s youth through bold, authentic, and creative narratives.Led by Dennis Ngango, Bongani Baloyi, and Nomathamsanqa Plaatjie, they’re producing a mobile-first docu-series that shines a light on young township and rural entrepreneurs who are using digital tools to reimagine what’s possible for their communities. “This grant is not just funding content: it is investing in a movement that redefines what African youth, communities, and entrepreneurs are capable of and how they are seen on the global stage.”
Tigist Amare
Ethiopia
But First, Coffee podcast, hosted by Hawi Bussa and Tigist Amare, is Ethiopia’s first English-language podcast.
The podcast will present a two-part series exploring the evolving freelance landscape in Ethiopia. “This grant is a catalyst for deeper storytelling, collaboration, and impact. By producing content in English, we’re bridging local and global perspectives — making Ethiopian stories more accessible to the world.”
Ayoub Kaouane
Algeria
Ayoub Kaouane is a communication specialist, content creator, and UNICEF Youth Foresight Fellow working on the future of education. His project, Roots & Routes, is a short video and podcast series that shares youth perspectives on the opportunities and challenges of the future of work, education, and innovation. “This grant represents a significant push and motivation to take my work to the next level. It will allow me to create impactful content that empowers youth, amplifies their voices, and highlights their role in shaping Africa’s future.”
Paula Cardoso
Portugal
Paula Cardoso is a TV host, media personality and founder of Afrolink. Her feature article, The Invisible Hands of Immigrants in Portugal, will highlight the transformative contributions of Africans living will highlights Portugal, and within the wider diaspora. “I showcase Africans not as passive subjects of migration or struggle but as active contributors to Portugal’s economic, social, and political life by documenting the experiences of entrepreneurs, business leaders, and politicians of African descent.”
Elhadji Dicko
Mali
Elhadji Dicko is also the founder of Hando Media. His series, Sira: Les chemins du travail/Sira: The Paths of Work, follows the daily lives of several gig workers in Bamako to highlight the creativity, resilience, and adaptability of young Africans who are reinventing their relationship to work. “This is a unique opportunity to strengthen the quality and reach of our work. It also brings added legitimacy by associating our initiative with a recognized institution like ANF.”
Joseph Tsongo
DRC
Joseph Tsongo is a Congolese activist, storyteller, and community organizer deeply committed to social and environmental justice in the DRC. His podcast series, Travailleurs sans frontières: espoirs et désillusions du freelancing en RDC/ Workers Without Borders hopes and disappointments of freelancing in the DRC, explores the experiences of young people engaged in digital freelancing and remote work from conflict-ridden regions. “This is a recognition of the urgency and legitimacy of the voices I seek to amplify. My work has always been driven by the conviction that young people and marginalized communities deserve to be heard in shaping our collective future.”
Milliam Murigi
Kenya
Milliam Murigi is a science journalist working a feature story that will explore how online work platforms, digital entrepreneurship, and remote job opportunities are allowing women who once quit their jobs due to caregiving responsibilities to return to work on their own terms. “This grant gives me the resources and flexibility to go beyond surface-level reporting and produce a well-researched, deeply human story. Often, financial constraints limit how far I can travel, how many voices I can include, or the kind of supporting elements that bring a story to life.”
Gracious Nyathi
Zimbabwe
Gracious Nyathi is a communications specialist. She’s working on Navigating the Future of Work: Voices from Africa’s Gig Economy; a podcast series that explores the evolving landscape of gig work across Africa. “This grant represents a pivotal opportunity to deepen my impact as a storyteller and advocate for social justice in Africa. The funding will support high-quality production, community engagement, and strategic dissemination; allowing me to reach wider audiences and influence public discourse, policy, and perceptions about Africa’s labor landscape.”
Kobina Ankomah Graham
Ghana
Kobby Ankomah Graham has been shaping conversations on African counterculture, music, and identity for over 20 years. His documentary, Creatives Becoming, sheds light on both the opportunities and the obstacles young cultural workers face. “Receiving this grant allows me to finish a project I began seven years ago, giving me the resources to film follow-up interviews, complete postproduction, and allowing me to share the work widely. It will allow me to develop expertise in documentary filmmaking and creating visual content for social media that can further the impact of my teaching and storytelling.”
Adesewa Olofinko
Nigeria
Adesewa Olofinko is a multimedia journalist and storyteller uncovering underreported narratives that shape Africa. She’s producing Her Hustle, Her Terms, an investigative feature series that explores how African women in Nigeria and Ghana navigate the gig economy and digital outsourcing platforms. “This is an investment in the continuity and expansion of my work as a storyteller. For instance, working on the story of young African women in the gig economy, I am able to travel, both within Nigeria and Ghana, to engage directly with communities and document the experiences of these women.”
Meriyem Kokaina
Morocco
Meriyem Kokaina is a blogger and literary host specializing in African literature. As the founder of the blog Au Pays du Baobab, she has built the largest online Francophone community dedicated to African literature. Her podcast series, Psychologie du personnage, recounts professional life in Africa using novels, essays, and testimonies. “This grant represents a decisive lever for professionalizing and scaling this project by providing the means to collaborate with professionals and ensure a production quality that meets international standards. In short, it will allow me to transition from a passionate, artisanal project to one that is structured, sustainable, and carries a pan-African impact.”
Yaw Antwi Owusu
Ghana
Insights Lab is a leading Ghanaian media innovation firm that creates media-driven learning platforms designed to make complex industry insights accessible and actionable. They’re producing a 10-part limited series explores how remote work, outsourcing, and the gig economy are shaping the future of work for African tech workers.
This grant provides the critical support needed to bring Living on Logged-in Gigs to life at scale. Beyond covering production and distribution costs, the grant represents an investment in amplifying the voices of gig workers who are often left out of conversations on the future of work.”
Wongel Zelalem Haile
Kenya
Wongel Zelalem Haile is a Pan-African content creator. Her YouTube series tells powerful, solution-driven stories of young Africans who are using digital innovation to tackle local challenges and shape a brighter future. “This grant will be transformative for my work as a content creator dedicated to reshaping narratives about Africa. It will provide the resources needed to produce high-quality storytelling and amplify voices that are often overlooked: women in tech, rural innovators, cultural creatives and changemakers, positioning them as leaders in Africa’s digital future.”
Rim Ben Khlifa
Tunisia
Rim Ben Khlifa is a Tunisian environmental journalist, podcaster, media professional, and founder of Green African Idea Lab. Travailleuses sans frontières/ Women Without Borders highlights the journeys of African migrant women engaged in new forms of work. “The project will expose situations of exploitation and abuse, highlight initiatives and successes, and—through visual and narrative content tailored for social media—promote a more nuanced, positive image, strengthen inclusion, and foster intercultural solidarity and understanding.”
Vanessa Emeadi
Nigeria
Vanessa Emeadi is a storyteller who helps brands and organisations define their voice, clarify their messaging, and communicate with purpose. Her project, Brazen Exchange: The Future of Work in Africa, highlights the challenges and successes of workers in the formal and informal sectors. “Beyond awareness and exposure, this grant gives me the opportunity to produce work that can influence conversations, create informed discourse, and open doors to new opportunities where I can contribute positively to issues affecting workers and young people across Africa.”
Xolani Kondile
South Africa
Xolani Kondile is a South African journalist, media project manager, and creative entrepreneur.
He’s working on Young South Africans Plugged In. The project youth voices and shifts narratives around the future of work in South Africa through a multilingual audio storytelling series. “The grant is a validation of our belief that African youth voices must be at the centre of conversations about the future of work…we can document stories of resilience, digital adaptation, and innovation emerging in townships, rural areas, and urban peripheries.”
Deborah Johnson
Nigeria
Deborah Johnson is an award winning writer and performance artist, who is passionate about gender equality and telling African stories. Through our Looking Glass uncovers the intricacies of freelancing and remote work by using a combination of interview style videos and spoken word poetry. “This grant feels like reassurance to continue on this path; it encourages my spirit to create more, because it is necessary for this world. Encourages me to hold onto the path and hold on to the truth; to be an artist and an advocate.”
Bernard Momanyi
Kenya
Bernard Momanyi is a Kenyan journalist with 20 years’ experience in print, broadcast, and digital news. He’s working on an in-depth investigation that challenges narrow stereotypes of Africa as a passive player in the global economy. “Beyond enabling one investigative story, the grant signals confidence in independent African journalism. It strengthens my ability to produce work that challenges stereotypes, shifts narratives and highlights the continent’s skills, resilience and contribution to the global economy. It also affirms my commitment to public-interest reporting.”
Jacktone Lawi
Kenya
Jacktone Lawi is a business writer and publisher with the Star Newspaper. He has covered some of the biggest
stories from around Kenya and East Africa. His feature story, From Nairobi to New York: Stark Pay Divide in the Gig Economy, investigates the growing disparity in pay for platform workers in Kenya and across Africa compared to their counterparts in developed economies such as the United States. “The grant will also enable me to bridge evidence gaps by combining first-hand testimonies with comparative data analysis to contextualize Africa’s position in the global gig economy. It will also enable me to Influence policy discussions by equipping unions, government, and the public with credible, evidence-based reporting.”
Salma Samantar
Nigeria
Salma Samantar is a content creator working on The Youngest Connected Continent: Africa’s Pathway in the Global Digital Economy; a series of short videos that explore the digital economy. “This grant is the opportunity to spark meaningful dialogue about Africa’s role in the global digital economy. By producing high-quality, engaging content for African youth and the diaspora, I aim to shift perceptions, empower young people to participate in shaping Africa’s future, and encourage policymakers to take youth perspectives seriously in diplomatic and economic decisions.”
Yawo Kokou
Togo
Yawo Kokou is a journalist, radio host at Radio Gloire à Dieu and Radio la Grâce and the founder of
digital radio platform KWOMEDIA. His project, Africa Digit Work, explores the true value of African youth within the remote work sector by highlighting the realistic digital solutions being implemented by many young employers and entrepreneurs to boost productivity. “This support serves as irrefutable proof that initiatives in media and content creation can contribute immensely to building a vibrant image of African youth. Ultimately, this grant offers my work the chance to collaborate more deeply and give a platform to those doing extraordinary things to write a new chapter of Africa’s history—one that goes far beyond the common narratives presented today.”
Kenneth Yannick Houssou
Benin
Kenneth Yannick Houssou is a comedian, content creator, and storyteller widely recognized as a pioneer of stand-up comedy in Benin. He’s producing short-form videos that explore the realities and challenges of the future of work in Africa through themes like freelancing, digital precariousness, the gig economy, and digital platforms.
This grant represents both strategic and symbolic support for my journey as a content creator and socially engaged comedian. It enables me to produce and launch an ambitious project that blends humor, storytelling, and awareness regarding the realities of work in Africa.”
Lassané Oueddraogo
Burkina Faso
Lassané Oueddraogo is a journalist and filmmaker. His project tells the story of a young entrepreneur who has transformed the public transport and ride-hailing (VTC) sector in Ouagadougou. “This is far more than just financial support; it is a strategic lever to enhance the reach, quality, and impact of my journalistic work. It enables me to give life to an authentic and transformative African narrative, produce rigorous and professional content, and strengthen my capacity as a dedicated journalist: It allows me to pursue my commitment to fair, credible, and empowering storytelling for Africa—specifically regarding issues of mobility, security, and social innovation.”
Moses Mutabaruka
Kenya
Moses Mutabaruka is an award winning storyteller, entrepreneur, and founder of The African Perspective (TAP media). He also produces and directs stories and documentaries for TAP Media, Deutsche Welle (DW), CNN and Al Jazeera English. TAP is producing a short documentary We will produce a short documentary on the future of work in Africa, alongside a magazine feature. “This grant means that we can continue to tell powerful African stories. It will help us uncover another story that we wouldn’t have been able to cover otherwise.”
Pheladi Sethusa
South Africa
Pheladi Sethusa is a journalism lecturer, researcher and multimedia storyteller. She’s producing a 12-episode podcast series exploring the daily and lived realities of those keeping the South African workforce afloat. It will lay plain the true intricacies of working life, particularly in roles often considered easy, menial or unskilled. “This project will allow me to explore an issue close to my heart and at the same time give me the opportunity to explore a form of podcasting I love (narrative/documentary).”